The world is about to witness the launch of a powerful and historic global campaign — “Two Lives, One Hope”, a cultural and humanitarian movement anchored in remembrance, reconciliation, and the rebirth of dignity.
This worldwide initiative sets the stage for TwinsFest 2025, a three-day celebration to be held in Uyo, Akwa Ibom State, Nigeria, from November 27th to 29th, 2025, inspired by the brave legacy of Mary Slessor, the Scottish missionary who defied centuries of cultural stigma by saving twin children once condemned to death.
Backed by the endorsement of the Government of Akwa Ibom State, Nigeria, this initiative is not just a festival, but a global call to conscience — a movement that touches the soul of humanity, reminding us all that every child matters, and that from the ashes of injustice, healing can emerge.
A Celebration Rooted in Courage, Culture, and Change
For generations, twins in parts of Nigeria were tragically misunderstood — seen as omens, and subjected to unspeakable fates.
Mary Slessor stood against that darkness, protecting lives and changing the course of history. TwinsFest 2025 rises as a tribute to her legacy, bringing together thousands of twins, families, historians, cultural leaders, and global citizens in a unified moment of gratitude, healing, and transformation.
This launch marks the beginning of a multi-phase campaign, combining storytelling, cultural education, and immersive global experiences — all aligned to restore what was once broken and build what should have always been possible.
Campaign Highlights
- Building a Future from the Past:
Declaration of a day as Global Twin Day, uniting the world in digital celebrations of twinhood and cultural love. - Voices for the Forgotten:
A film series documenting the real stories of twin families saved, healed, and honored. - The 2Lives Challenge:
A viral global nomination campaign symbolizing unity through generosity and digital storytelling. - TwinsFest Impact Gala – November 27, 2025:
A grand cultural experience to be broadcast globally, hosted by celebrity figures, celebrating twinhood with music, fashion, memory, and meaning. - Mary Slessor Cultural & Children’s Trust Launch – November 29, 2025:
Establishing a permanent fund for child protection, cultural literacy, and the preservation of African heritage.
A Message to the World: Unity Through Memory
This campaign is more than an event — it is a global act of remembrance, of setting history right, and of planting new seeds of understanding.
In the words of the campaign’s narrative lead:
“In a world where two lives were once seen as a curse, one woman’s courage changed everything. Now, we have the chance to keep her light alive — through culture, through care, and through connection.”
TwinsFest 2025 is not just a festival. It’s a global movement of remembrance, redemption, and restoration.
We call on governments, communities, cultural institutions, and individuals across continents to rise in support — not with charity, but with solidarity.
This is not a Nigerian story; this is a human one.
Backed by purpose and united by legacy, with the endorsement of the Akwa Ibom State Government, this initiative is set to be a cornerstone in cultural diplomacy, humanitarian response, and historical truth.
Every moment of TwinsFest 2025 is curated to heal, teach, and celebrate the miracle of life — in twos or threes or more, in tribes, in truth.
Spearheading the campaign in collaboration with the Akwa Ibom State Government is
Ambassador Offiong E. Akpan,
Progenitor of TwinsFest and Chairman, Mary Slessor Heritage Project.
Our Heritage Branding and Advertising Ltd, Africa’s foremost cultural marketing agency, provides the strategy and storytelling execution.
“Two Lives, One Hope” is not just a marketing tool — it is intended to etch TwinsFest into global consciousness, blending emotion with action, truth with strategy, and culture with timeless relevance.
For participation in TwinsFest, visit: www.twinsfest.org
Signed:
Amb. Offiong E. Akpan